Overview
We teamed up with Heist Bar & Grill to produce a short, punchy teaser video for their exciting new venture – Heist Creamery – a dessert brand offering delicious sweet treats served fresh from their Shrewsbury venue.
The goal was to create a fast-paced, scroll-stopping video optimised for social media, teasing the arrival of the new dessert range and creating buzz ahead of launch. Designed for platforms like Facebook and Instagram, the video combines bold visuals, upbeat motion, and mouth-watering dessert shots to grab attention and drive engagement.
The Build Process
We started by storyboarding the key visuals and transitions, keeping the style bold and branded in line with Heist’s fun and energetic vibe. Once the creative direction was signed off, we produced a short, dynamic animation using video footage, motion graphics and eye-catching text overlays.
The final video was exported in vertical format, ideal for Stories, Reels, and Facebook/Instagram feeds. The tone is upbeat, visually rich, and designed to encourage viewers to share, comment, and visit Heist to try the new range for themselves.
Key features of the build include:
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Scroll-stopping motion graphics for social media
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On-brand styling in line with Heist’s vibrant visual identity
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Vertical format video (mobile-first approach)
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Use of teaser-style text overlays for storytelling
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Optimised file sizes for smooth playback on social platforms
Final Outcome
The teaser video helped build early excitement for Heist Creamery’s launch, generating strong engagement on Facebook and Instagram and bringing the brand’s dessert offering to life in just a few seconds of screen time.
It’s a perfect example of how short-form video can create hype and support a successful launch campaign on social platforms.
Watch the live teaser video:
🎥 https://www.facebook.com/heistbar/videos/1038232274836139