When personal training meets performance, your logo design has to go big.
That’s exactly what Josh King Coaching had in mind when he came to us for a complete logo revamp. A competitive PT and bodybuilding coach, Josh wanted something powerful, unique, and show-ready — a design that would make a statement on gym gear, hoodies, and online platforms alike.
Working closely with Josh, we developed a fully hand-drawn werewolf character posed in the iconic Zyzz flex stance. The design was sketched and illustrated entirely in Adobe Illustrator, ensuring crisp, scalable quality for print and digital use.
The final logo package included:
-
A full-colour version with strong brand typography
-
Black-and-white variations for apparel flexibility
-
T-shirt mockups to help visualise the design in real-world settings
-
Artwork prepped for both web and clothing use
Whether it’s on stage, in the gym, or front and centre on his website — this logo is built to turn heads.
